1-Minute Insight: What dogs can teach us about branding ….

I recently shared that what we need to know about branding can be learned from Pavlov’s famous experiment on classical conditioning.

Branding is similar in that marketing professionals use a stimulus (usually a logo, color, font, and even experiences) to elicit the desired response (feelings, perception). The stronger the association/conditioning, the stronger the…

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I blog therefore I am. Passionate about #Singapore, #Leadership, #PublicRelations, #SocialMedia, #Marketing, and #PersonalDevelopment. Above all, I do no evil

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CW Fong

CW Fong

I blog therefore I am. Passionate about #Singapore, #Leadership, #PublicRelations, #SocialMedia, #Marketing, and #PersonalDevelopment. Above all, I do no evil

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